JPMorgan Chase Will Appoint New Wealth Communications Head
Lori Feinsilver will lead US Wealth Management communications to align field and marketing efforts.
Updated on Sept. 24, 2026 in People
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JPMorgan Chase has appointed Lori Feinsilver as head of US Wealth Management communications, effective September 28. She will join the Consumer and Community Banking leadership team to oversee strategic messaging.
Why it matters
The appointment integrates wealth management communications with social media and marketing channels to synchronize messaging for high-net-worth clients. Aligning these functions is a common move for firms seeking to unify brand voice across varied advisor channels.
The new head brings 22 years of combined industry experience, including 12 years at UBS and 10 years at Merrill Lynch. This move integrates her leadership into the existing Consumer and Community Banking communications team.
The players
JPMorgan Chase
A global financial services institution and one of the largest retail and investment banks by assets.
Lori Feinsilver
A communications executive with two decades of experience in the financial services sector.
The details
Feinsilver will manage external and internal communications for the US Wealth Management business. Her operational scope includes collaboration with social media teams and marketing departments, signaling a focus on multi-channel consistency for the firm’s wealth advisors. She previously held the role of global head of corporate communications at Kroll.
Timeline
The appointment becomes effective on September 28.
Market Landscape
This appointment follows the industry-wide trend of consolidating marketing and communication leadership to ensure consistent brand messaging across digital and field platforms. Large firms are increasingly prioritizing the alignment of wealth management messaging to combat competitive pressures in advisory services.
Operators should monitor the bank's upcoming marketing initiatives for shifts in advisor-client messaging. Integrating communications with marketing teams often leads to more aggressive content distribution across social platforms.
The takeaway
Large financial firms are increasingly prioritizing internal cross-functional collaboration between marketing and communication teams. Monitor your own brand's messaging alignment to ensure social and field communications reflect the same strategic value proposition.
Further reading
For more on personnel shifts and leadership trends in the sector, visit the People section.
Source note: This article includes information reported by PRovoke Media.
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