BlueCat Channel Deals Rose 77% in EMEA Region
The company is transitioning its partner program to a single-tier model to help firms manage network infrastructure.
Updated on Sept. 23, 2026 in Remote Work
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BlueCat recorded a 77% increase in channel deal volume across the EMEA region as it enters the second year of its BlueCatalyst partner program. Globally, the network infrastructure provider saw total channel deal growth of 44%.
Why it matters
The shift toward a single-tier partner structure aims to solve capacity constraints in professional services delivery while meeting customer demand for centralized visibility across disparate management tools. This move follows increasing partner reliance, with 85% to 90% of European business now conducted through third-party channels.
BlueCat saw a 77% increase in EMEA channel deals compared to 44% growth globally. With 300 active partners and over 400 certifications awarded, the firm currently utilizes 18 distributors to support the 85% to 90% of European business generated through its partner network.
The players
BlueCat
A provider of enterprise network infrastructure and management technology.
The details
To address scaling issues in professional services, BlueCat is streamlining its partner structure from three tiers to a single-tier model. The firm is also introducing a new services certification that will empower partners to lead technology implementations. These changes aim to capitalize on rising demand for private and on-premises AI infrastructure, while expanding product access through AWS and Microsoft Azure marketplaces.
Timeline
August 2025: BlueCat launched the BlueCatalyst partner programme.
September 23, 2026: BlueCat reported EMEA growth and entered the second year of the programme.
Market Landscape
BlueCat is accelerating the industry-wide move toward partner-led professional services by eliminating middle-tier friction to better scale technology implementation. This move mirrors a broader shift as infrastructure providers consolidate programs to meet demand for AI-ready network management.
Partners should prepare for the transition to a single-tier model and evaluate the revenue potential of the new services certification. Firms relying on BlueCat infrastructure should monitor how this partner-led delivery model impacts their existing support contracts and implementation timelines.
The takeaway
BlueCat's pivot toward a single-tier partner model highlights the necessity of simplifying service delivery to scale effectively in complex network environments. Operators should track whether this shift to partner-led implementation results in faster deployment cycles for their own infrastructure projects.
Further reading
For more on evolving workforce and partner models, see our coverage on Remote Work.
Source note: This article includes information reported by IT Europa.
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