Missouri Launched See Tracks? Think Train Campaign

The rail safety initiative impacts logistics and transit operations by urging increased caution at crossings.

Updated on Sept. 21, 2026 in Transportation

Isometric editorial illustration of a steel railroad crossing gate positioned over industrial tracks in an open, flat landscape. — Missouri has launched its 'See Tracks? Think Train' rail safety campaign, targeting improved operator caution at crossings to mitigate logistics liability. AI Illustration. Upload story photo >

Live Poll

Do you consider rail safety risks when crossing tracks in your area?

Missouri has officially begun See Tracks? Think Train Week, a nationwide initiative formerly known as Rail Safety Week. The campaign aims to improve public awareness regarding railroad safety and the risks associated with tracks.

Why it matters

With a train collision occurring every three hours in the United States, businesses operating transport fleets or logistics services face ongoing safety and liability risks. This campaign highlights the necessity of operator training regarding rail crossing procedures.

Nationwide, a person or vehicle is hit by a train every three hours. This safety campaign monitors that collision rate to drive public awareness across Missouri.

The details

See Tracks? Think Train Week serves as a national effort to replace the previous Rail Safety Week branding. The initiative focuses on educating drivers and operators on the hazards of rail interactions, emphasizing that caution at crossings remains a critical operational standard for any business utilizing public roads near railroad infrastructure.

September 21, 2026: See Tracks? Think Train Week begins.

Market Landscape

The transition from Rail Safety Week to See Tracks? Think Train Week marks a rebranding of a long-standing national safety effort. This shift follows the standard industry practice of updating awareness campaigns to maintain public attention on persistent crossing hazards.

Business operators should review safety protocols for drivers and logistics staff operating near rail crossings. Incorporating these awareness efforts into standard fleet safety training can help mitigate the risks associated with the frequent national collision rate.

The takeaway

The frequency of rail-related collisions remains a critical hazard for commercial transport operations nationwide. Review your current driver safety manuals and crossing protocols to ensure they align with these heightened national awareness standards.