Go Greek Yogurt Will Open New Store Near USC in 2027
The chain will occupy a retail space at West 27th Place, catering to the university's student demographic.
Updated on Oct. 1, 2026 in Openings & Closings
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Go Greek Yogurt is set to open a new storefront near USC's University Park Campus in early 2027. The project will transform a currently vacant retail space within the West 27th Place housing community.
Why it matters
Management is adding the yogurt shop to provide a healthier food option for the local residential community. The expansion reflects a strategy of placing retail services directly within high-density student living areas.
The new site will offer frozen yogurt starting at $1.35 per ounce, targeting residents and students located a 14-minute walk from the University Park Campus.
The players
Go Greek Yogurt
A retail chain specializing in frozen yogurt products sold by weight.
West 27th Place
An off-campus residential housing community located in Los Angeles near USC.
The details
The development is currently navigating the local permitting process before construction begins. Once complete, the store will occupy a previously vacant space inside the West 27th Place complex to service the student population.
Timeline
Groundbreaking is planned for the coming weeks.
The new location is scheduled to open in early 2027.
Market Landscape
This development follows the established industry trend of integrating health-conscious retail amenities directly into student-adjacent housing developments. It aligns with the shift toward creating mixed-use environments in high-density areas near university campuses.
Operators in the student-adjacent retail space should monitor the permit approval timeline to assess potential site development delays in the Los Angeles market. The pricing model based on weight serves as a key benchmark for unit-level revenue projections in this high-traffic demographic.
The takeaway
Retailers targeting campus markets can increase accessibility by embedding locations directly into residential footprints. Monitor the local permitting progress in the coming weeks to track how this specific site navigates urban zoning requirements.
Further reading
For more on new business activity in the area, visit the Los Angeles Openings & Closings section.
Source note: This article includes information reported by Daily Trojan.
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