MuleHide Added Territory Managers to Sales Team
The roofing manufacturer hired two managers to support technical training and sales for contractors in the Southeast.
Updated on Sept. 28, 2026 in People
MuleHide has appointed Tyson Britsch and Jake Goodin as territory managers to oversee operations in the Southeast. These roles serve as the primary point of contact for regional contractors and supply partners.
Why it matters
The appointments strengthen regional support for contractors by centralizing product and technical training. These hires align with manufacturer efforts to improve service delivery and professional development across the roofing supply chain.
The new managers bring 20 years of outside sales experience and 9 years of roofing-specific tenure to their respective regions. They are now tasked with managing client relationships across Alabama, Mississippi, the Florida Panhandle, and Coastal Carolina.
The players
MuleHide
A roofing products manufacturer that serves contractors and distribution partners through a national sales network.
Tyson Britsch
A territory manager overseeing Coastal Carolina who previously served as a technical sales representative at TRUFAST.
Jake Goodin
A territory manager for Alabama, Mississippi, and the Florida Panhandle with 20 years of outside sales experience.
ABC Supply
A large-scale wholesale distributor of roofing, siding, and other exterior building products.
The details
Territory managers act as the direct link between the manufacturer and the field, handling both sales inquiries and technical support. Britsch and Goodin will provide product training and sales guidance to contractors and associates at ABC Supply. This structure aims to standardize technical knowledge and project execution for roofing firms using MuleHide materials.
Timeline
The new appointments were announced in September 2026.
Market Landscape
This move follows the industry trend of manufacturers deepening their technical support programs to address the skills gap identified by the National Roofing Contractors Association workforce development initiative. These hires represent a shift toward direct field support to maintain high standards of product installation in a fragmented regional market.
Regional contractors operating in these territories should anticipate increased availability of onsite product and technical training from their primary supply chain partners. Operators should coordinate with their local ABC Supply representatives to schedule upcoming training sessions.
The takeaway
Manufacturers are increasingly investing in field-level expertise to bridge the gap between product innovation and field application. Operators should evaluate whether their current manufacturer representatives are providing the level of technical training needed to meet complex job-site requirements.
Further reading
For broader insights on industry talent acquisition, explore the People section.
Source note: This article includes information reported by Roofing Contractor.
